Good Food is the Foundation of a Healthy Life
Made with limited proteins, organs, organic vegetables, and bones—that’s it! We kept it simple on purpose, so you can customize your dog’s diet to be just as unique as they are.
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Learn about our NEW Packaging
AVAILABLE PROTEINS
FOUNDATIONS RAW (Formerly Complete)
limited ingredient diet for those with picky or allergies - or owners simply wanting more control over their pets diet
Try our mixed protein meals
WE GOT YOUR BACK
Your Unique Raw Journey Awaits and We’re Here with You
FOUNDATIONS RAW PRINCIPLES
Not to Worry, We Have All Your
Boxes Checked
HACCP Verified
We use the world's most recognized and respected food safety systems.
Ethically Sourced
All animal welfare is important to us, so we only use ethically sourced proteins.
Limited Ingredient Diet
Pronounceable and straightforward ingredients. Why complicate a good thing?
Organic Vegetables
They're good for the earth and even better for your pet.
No Fillers or Additives
Less is more: we don't bulk up our meals with unnecessary ingredients.
No Synthetic Supplements
We use real, whole-food ingredients because your pet deserves nothing less.
Blast Frozen
For ingredients just as nutritious in their bowl as it was when we made it.
Proudly Canadian
We've been improving the lives of Canadian pets for over 20 years!
NEW BOXES
We Dressed Up Just For You
Easing your pet's journey to health through raw, one box at a time.
Available in
4 x 1/4 lb tray (singles or 6 lb case)
1 lb tray (singles or 8 lb case)
12 lb bulk box (6 x 2lb case)
Scannable QR Code
Tips & tricks at your finger tips!
Recycling Information
Detailed instructions for recycling package and tray
Feeding & Supplement Guide
Setting you up for raw feeding success
Box Colour
No more confusion between dog & cats products
NEW PACKAGING
Did you know? Legally,
companies can wait up to 6 months to update their labels after ingredients change
Raw Packaged The Way
It Should Be
Easier to Open
New easy peel tab means no more scissors.
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Easier to Portion
New thermoform trays (including a 4 x 1/4 lb option!)
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Easier on the Planet
Produced with 35% fewer carbon emissions and 18% less raw materials compared to traditional vacuum packaging.
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Recipe Transparency
Did you know pet food companies aren’t required to update their labels for 6 months after a recipe change? Sometimes they don’t even do it then! We do our printing in-house, so you can always depend on what you see on the label to be what you get in the package.
See What Our Influencers Thought
Can't wait to get your paws on our new packaging? We don't blame you! Click here to see what our happy influencers are saying about our new look!
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